April 2 Update:
1.) For those of you frustrated with the lag time on this: I hear and understand you. I want you to know that there is absolutely no indecision or stalling going on here; it's just simple logistics. The earliest quotes we got were for April 1st billboard windows, but we were below the Crowdtilt target at that time, and there was no way for me to actually receive the funds by that time. As it stands, I'm currently waiting on the funds from Crowdtilt-- I didn't realize that I had to actually end the campaign for them to credit my account after it tilted, and so that's now been done. I'm not sure how long the turnaround on that credit is, but I'm sure it'll be made within the week.
Edit: I just got an email that said it will take 1-2 business days. I will let everybody know the specific plan for boards and timeframes when that happens.
2.)
This post by phdeac is absolutely the direction we need the conversation to go. We need to outline exactly what we want any anti-Wellman message to accomplish, and we need to figure out how to tailor any attack against him (
this goes beyond the billboard and into the campaign as a whole). We sort of were able to skip this step when it concerned anti-Bz messages, because a lot of that was obviously quantitative and straightforward. Any anti-Wellman argument is going to have some subjectivity to it, and we need to figure out how to best address that.
3.) I absolutely agree that the message of the billboard is sort of unimportant at this point, and rest assured that the message is not the holdup here. When we're ready to go with a specific billboard spot, I guarantee that we'll be ready to go on the message front, too. I trust vt wholeheartedly here, and what I know about the message so far as a whole has me ecstatic. This is why point #2 on this update is so important-- we need to help work the overall message into something that is effective and easily understood even beyond this billboard.
4.) All this being said: If it's not obvious by now, this campaign is explicitly targeting Wellman, and [Redacted] is now an implicit background target. That's not really up for debate at this point; while I understand concerns that the BoT is behind Wellman, I don't think that needs to be concrete, nor do I think it will be with the right media campaign against him.