Here’s another way to look at the same set of facts. The NBA’s greatest players exert more control over the direction and history of their sport than athletes in any other league. But the great man theory of NBA history doesn’t capture the deeper structural forces that govern how the sport works. The last few days have been the perfect illustration of how the CBA creates the NBA. Thanks to
a $24 billion television deal, the league’s salary cap spiked this offseason from $70 million per team to an
estimated $94 million. General managers have to spend that money somewhere, so huge chunks of change have gone to bench players like Jon Leuer (
four years, $41 million) and Timofey Mozgov (
four years, $64 million). Rookies, by contrast,
are massively underpaid, while the collective bargaining agreement's max contract rules stipulate that LeBron James makes
roughly the same amount as Chandler Parsons.
Given that the CBA works as a redistribution program, with players like Leuer, Mozgov, and Parsons grabbing cash that should really belong to draftees and superstars, it’s inevitable that a player like Durant would look to extract value in some other way: by winning championships, for instance. And the surest path to winning a championship is to form a super team. From the team’s perspective, it will cost Golden State approximately as much to sign Durant as it would have
to match the Mavericks’ offer to Harrison Barnes. (Or to put it in terms that Joe Lacob would understand: In the NBA, it costs as much to purchase Apple stock as it does to buy a broken floppy disk.) When money is no longer a differentiating factor, players will inevitably choose the franchises that give them the best opportunity to win. By mandating that the best players don’t get paid like the best players, the CBA has given us the era of the super team.
This is how things are going to be unless something structural changes. People are complaining about individual actors—
dumb, spendthrift general managers and
disloyal, cowardly players—when this is exactly what the league has set itself up to be.