Renowned butcher Pat LaFrieda once dared me to eat an eyeball that he himself popped out of the skull of a roasted pig. That eyeball tasted better than the Trump Grill’s (Grille’s) Gold Label Burger, a Pat LaFrieda–branded short-rib burger blend molded into a sad little meat thing, sitting in the center of a massive, rapidly staling brioche bun, hiding its shame under a slice of melted orange cheese. It came with overcooked woody batons called “fries”—how can someone mess up fries?—and ketchup masquerading as Heinz. If the cheeseburger is a quintessential part of America’s identity, Trump’s pledge to “make America great again” suddenly appeared not very promising. (Presumably, Trump’s Great America tastes like an M.S.G.-flavored kitchen sponge lodged between two other sponges.)
