"The team has prepared, though. A marketing study of Charlotte the team commissioned during the summer of 2010, couldn’t ask specific questions about the Hornets, but did poll Charlotteans on the name “Bobcats.”
The results might surprise you.
According to chief sales and marketing officer Pete Guelli, more than 60 percent of those polled liked the name Bobcats; about 20 percent advocated a name change.
Read more here: http://www.charlotteobserver.com/2012/12/05/3708819/nostalgia-money-could-follow-hornets.html#storylink=cpy"
As for your comments about the Bob, there are two parts to that; one is that Bob Johnson is not in the spotlight any longer, two, the team has deliberately shortened the name to Cats (see unis, apparel and signage).
And we have a mascot, it's Rufus Lynx - and that's a big part of this for folks like me that have kids that only know Rufus. They have ZERO affiliation w/ the Hornets or Hugo or anything else in teal other than that's a team they hate when they come to town. If you went to games and watched on the jumbotron - you'd see that the arena is loaded with kids (from toddlers to teens) that dance and cheer and wear their Cats gear as if it's the only team they know .... that's because it is. And that's why this whole "name" only change stuff so misses the mark - it's being driven by a bunch of guys that were the same age as the currents Cats kids fans now when the Hornets started up .... they need to move on.